PRODUCT SOLUTIONS
Product Positioning Analysis
Product Positioning Analysis offers a comparison of your product with that of your competitors
Product Positioning Analysis offers a comparison of your product with that of your competitors. This comparison will help you to determine which features and benefits are most important to your prospective customers and the language that best communicates those features and benefits.
What you get
250 national responses
Refine targeting based on verified purchase behaviour
Up to 12 attributes for testing criteria
Industry benchmarks
Easy to use presentation of the results, available in various formats
Related Market Research
PRODUCT SOLUTIONS
Path to Purchase Analysis
Path to Purchase Analysis (PTPA) helps you to look at your category in a whole new way.
MARKET INSIGHTS
Brand Tracker
The brand tracker is a tool to measure your brand’s performance over time. By recording key measures on a regular basis, you can assess what’s working and what isn’t, enabling you to plan for future growth.
