PRODUCT SOLUTIONS
Package Concept Design Analysis
The Packaging Concept Design Analysis report explains and analyzes package design concepts with categories, sub-categories, graphics
The Packaging Concept Design Analysis report explains and analyzes package design concepts with categories, sub-categories, graphics and other information in order to give you an overview of how your product will be perceived and perceived based on package design elements. You'll receive a clear picture of what works and what doesn't from the consumer's perspective. Let's get started!
Key Benefits
Direct feedback from buyers of your product or category
Rich emotional reactions scorecard and word cloud
Heatmap of likes and dislikes on package design
What you get
250 national responses
Refine targeting based on verified purchase behaviour
Monadic survey methodology
Up to 12 attributes for testing criteria
Industry benchmarks
Easy to use presentation of the results, available in various formats
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PRODUCT SOLUTIONS
Path to Purchase Analysis
Path to Purchase Analysis (PTPA) helps you to look at your category in a whole new way.
MARKET INSIGHTS
Brand Tracker
The brand tracker is a tool to measure your brand’s performance over time. By recording key measures on a regular basis, you can assess what’s working and what isn’t, enabling you to plan for future growth.